Before coming to Choozle, a digital advertising platform, I knew enough to be dangerous in conversation, but if you had really put me on the spot I would have crumbled into an embarrassed mess. Ignorance (and likely over confidence) is a beautiful thing since despite my then shallow knowledge of digital, I took a job at Choozle teaching our[...]
IT’S NOT ABOUT BEING PERFECT
Truth be told, I’ve never given a ‘perfect’ sales pitch, not even close! But in this post I’m going to outline the foundational elements that have transformed my (im)perfect pitch into my most powerful selling tool.
Living in the great State of Colorado comes with some basic inalienable rights. Coloradans expect at least 300 days of sunshine per year, lack of oxygen, inappropriate ‘Mile High’ jokes from out-of-staters, nightmare I-70 traffic and most importantly, access to the world’s best craft beer. Speaking as a proud Colorado native and craft beer fan, we[...]
In July 2010, Geoffrey Beattie, professor of psychology at the University of Manchester developed a mathematical formula detailing the core components and fundamentals of an optimal handshake. According to Professor Beattie, the optimal handshake “…is one of the most crucial elements of impression formation and is used as a source of information[...]
The Cheesecake Factory. What comes to mind first when you hear that name? If you thought “cheesecake”, I completely understand where you’re coming from, but what I think of first is “options”. After a recent meal at Boulder’s local Cheesecake Factory, it really struck me just how many choices are on the menu. Covering everything from Mexican to[...]
If you’re expecting advice on how to find your soul mate, this blog will be tremendously disappointing! However, if you looking to grow professionally and develop as a leader, than it’s probably worth your time to continue reading this blog. The inspiration for this blog came from a vivid and memorable dream I had last night. The dream begins with[...]
The very wise Benjamin Franklin once said, “By failing to prepare, you are preparing to fail”. In life and in business, preparation is a critical discipline in improving future outcomes and performance. Given we live in a world of uncertainty and risk, preparation can only take us so far, and does not guarantee ultimate success. It is inevitable[...]
In October 2010, a small group of scientists, engineers, and the ‘token’ marketing guy, formed picoSpin LLC ~ manufacturers of the world’s first miniature Nuclear Magnetic Resonance (NMR) spectrometer. At the time, our product (picoSpin-45 NMR spectrometer) was truly revolutionary, a bench-top NMR spectrometer that was 1/100 the size and 1/10 the[...]
So, you want to build a new website for your business? Rest assured, professional web designers all share a common goal: to use their talent and knowledge of the web to make your business’ website a smashing success. After all, what’s good for you is also good for them. But hold up!