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Advertising Andrew Sober Insights

7 AdWords Campaign Types That Fill Your Sales Funnel

Paid advertising is the most immediate lever you can pull as a marketer to generate website traffic, leads, and sales. Google AdWords has become the standard for online advertising and if used properly, can revolutionize a business.

If you've decided to make AdWords part of your digital advertising strategy, or are curious how it can be used,[...]

February 22, 2017 Read More

Guest Blogger Insights Digital Marketing Advertising

Breaking Down an Effective Digital Advertising Strategy

Before coming to Choozle, a digital advertising platform, I knew enough to be dangerous in conversation, but if you had really put me on the spot I would have crumbled into an embarrassed mess. Ignorance (and likely over confidence) is a beautiful thing since despite my then shallow knowledge of digital, I took a job at Choozle teaching our[...]

February 19, 2016 Read More